Get found – by Google and by AI.
More and more people ask an AI instead of a search engine. I check how your website does in both worlds and tell you plainly what is urgent and what can wait.
Explained
Updated:
What is GEO, and how is it different from SEO?
SEO (search engine optimization) makes sure your website is found and ranked by search engines such as Google. GEO (generative engine optimization) makes sure AI systems such as ChatGPT, Perplexity, Gemini and Google's AI Overviews can read your site, understand who you are and cite you as a source when they answer a question. Both build on the same foundation – a technically clean, fast site with clear content. GEO adds its own requirements: structured data that names your business and services unambiguously, passages that answer questions directly, consistent information about your company across the web, and access for AI crawlers, for example through robots.txt and an llms.txt file. An audit checks both sides and tells you, in order of priority, what is worth fixing.
Audit
- Technical setup, content, structure and speed
- Assessment against E-E-A-T
- Visibility in ChatGPT, Perplexity and co.
- A prioritised action plan with ready-made code (JSON-LD, meta tags, llms.txt)
Implementation
- Built straight into your system: PHP, WordPress, Shopify or Next.js
- Structured data, routing and performance fixes
- Google Business Profile
- Optional follow-up check after 30 days
You get
An audit with ready-to-paste fixes
Built and run by me
Every one of my own sites is optimised exactly this way – including this one: structured data on every page, an llms.txt, and passages that answer questions directly.
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Is this for you?
A good fit – and when it isn't.
A good fit if …
- Your website exists but hardly brings in visitors or enquiries
- You want to know whether ChatGPT and co. mention your business – and why not
- You are planning a relaunch and don't want to lose visibility
- You have a developer but no clear list of what to fix
Not the right fit if …
- You are looking for guaranteed rankings by a certain date
- You want an ongoing link-building or copywriting service
Process
How it works
- 1
Briefing
You send me your URL, I ask two or three questions about goals and tech. No long questionnaire.
- 2
Audit
You get a report with findings, priorities and ready-made snippets.
- 3
Implementation
If you like, I build it all in. If not, you have a roadmap any developer can follow.
FAQ
Questions that come up a lot.
What do I get from an audit?
A report with findings on technology, content, structure, E-E-A-T and visibility in AI search, sorted by priority – plus ready-made code for the most important fixes, such as JSON-LD, meta tags and an llms.txt.
Can you guarantee rankings or AI mentions?
No, and nobody honestly can. Search engines and AI systems decide for themselves. An audit removes what stands in the way and strengthens the signals they rely on.
Do you also implement the fixes?
If you want. I can build the changes straight into PHP, WordPress, Shopify or Next.js sites. Otherwise the report is written so that your own developer can work through it.
What is an llms.txt?
A plain text file in the root of your website that tells AI systems who you are, what you offer and which pages matter most. It is a young standard, quick to add and one of several signals for AI search.
What does an audit cost?
That depends on the size of the site and whether you want the implementation as well. Send me your URL and you will get a concrete quote.
Contact
Tell me what you want to build.
A few sentences are enough. I usually reply within one working day – with an honest take on whether and how I can help.